Synopsis The founder of Electronic Arts will join as co-founder and security chief of Games for a Living (GFAL). ETtech Former Apple executive Trip Hawkins , who founded the company behind the best-selling sports videogame franchise "FIFA", is joining a Web3 startup, looking to take on top blockchain games like Axie Infinity. The founder of Electronic Arts will join as co-founder and security chief of Games for a Living ( GFAL ), Hawkins told Reuters in an interview. GFAL publishes titles compatible with blockchain technology across consoles, personal computers and smartphones - commonly called Web3. Interest for Web3 gaming has risen over the past year as it is touted to attract more cryptocurrency users. Players can own, sell, and trade in-game goods in such games. Hong Kong-based blockchain gaming developer Animoca Brands, which backs popular NFT game Axie Infinity, raised more than $500 million in 2022. "Web3 is the bridge to the metaverse," Hawkins said on Thursday. "And if we're going to make a metaverse, the economy of the metaverse has to be more like the real world. " Discover the stories of your interest Blockchain 5 Stories Cyber-safety 7 Stories Fintech 9 Stories E-comm 9 Stories ML 8 Stories Edtech 6 Stories Although there are concerns around security as "cyberwallets" are more prone to hacking, developers are also looking to diversify their platforms amid stunted growth and high app-store fees. Founded in 2021 by former King executive Manel Sort, Barcelona-based GFAL had a post-money valuation of 13. 2 million euros ($13. 96 million) after its latest funding round last year. Don’t miss out on ET Prime stories! Get your daily dose of business updates on WhatsApp. click here! Friday, 24 Feb, 2023 Experience Your Economic Times Newspaper, The Digital Way! Read Complete Print Edition » Front Page Pure Politics Companies Disruption More New Telecom Bill to be Tabled in Monsoon Session The government is preparing to introduce the new telecom bill in the monsoon session of Parliament later this year, with a revised draft ready after inter-ministerial and public consultation, said a senior official. Yellen Seeks More Fin Support for Ukraine US treasury secretary Janet Yellen Thursday sought greater financial support from the global community for Ukraine while mooting harsher global sanctions against Russia as she cautioned against violation of current penal measures on Moscow. Shoppers’ Grocery Purchases Return to Growth Aisle after 5 Quarters of Fall Purchases of daily groceries and essentials rose 2. 4% in the October-December period, halting a five-quarter run of declines in the fast-moving consumer goods (FMCG) segment. Read More News on hawkins EA gfal trip hawkins apple hawkins Stay on top of technology and startup news that matters. Subscribe to our daily newsletter for the latest and must-read tech news, delivered straight to your inbox. . . . more less ETPrime stories of the day Strategy Stock Radar: This Sensex stock from automobile space may retest 52-week high in 1-2 months; here’s why 3 mins read OTT Reliance JioCinema is streaming IPL 2023 for free. Will this now disrupt the OTT business? 9 mins read Artificial intelligence How to ensure the fair use of the data that powers conversational, generative AI tools like ChatGPT 6 mins read Subscribe to ETPrime.